OATdb Archive

2014 - 2015

Museum

Goal
To Increase The Revenue Brought Into The Museum
To increase Museum revenue.

Objective
Develop Museum Programs That Integrate The History And Values Of Sam Houston
Develop Museum programs that integrate the history and values of Sam Houston with the campus community, promoting the unique culture of the university.

KPI
Develop At Least One Program
Incorporate at least one additional museum program to promote the cooperation, culture, or values between the Museum and the University.

Result
Additional Programs Were Developed.
The Museum has incorporated and participated in at least two new programs involving the University and its shared history and culture.  These include the Nature Walk and incorporating Margaret Houston Birthday celebrations with SHSU Founders Day.

Action
Continued Program Growth.
The Museum will continue to develop new programing that aligns with the mission of the Museum and the University.

Objective
Increase Sales For The Wigwam Neosho
The Manager/Buyer will stock the Museum Store with souvenir-type merchandise that appeal to the demographic that shops our store most.

KPI
Daily Sales Totals From General Visitors And School Groups.
As the school groups, tours, and individuals come through the Museum Store, the numbers of sales and amount sold will be measured monthly to track the progress of this goal. Our goal is to average $1,500 per month.

Result
Sales Increased For Wigwam Neosho.
The numbers of sales and amount sold were measured monthly to track the progress of this goal for the Museum Store. Our goal to average $1,500 per month was surpassed, totaling more than $20,000 for the fiscal year.

Action
Set New Goal For Sales.
The numbers of sales and amount sold will continue to be measured monthly to track the progress of this goal for the Museum Store.  A new goal will be set for 2015-2016.

Objective
Increase Number Of Groups To Tour The Museum
The Museum will schedule more tour groups with our Education Department.


KPI
Increase Tour Groups
Our goal is to schedule 10% more tour groups with our Education Department than 2010-2011.

Result
Tour Groups Number Remained The Same.
Our goal to receive 10% more tour groups for our Education Department than in 2013-2014 was not met.  The total numbers remained about the same becasue the unexpected rain received during April and May caused several larger tours to cancel.  There was neither an increase, nor a deacrease in tour group numbers.

Action
Set New Goal For Tour Group Numbers.
A new goal for tour group numbers will be set for 2015-2016.


Update to previous cycle's plan for continuous improvement

Much of the improvement from 2014-2015 has been implemented including surveys and evaluations to bring forward the qualitative and quantitative data for the museum.  Goals and objectives for the online tracking database were assessed and will be updated. 


Plan for continuous improvement The Museum addresses our objectives in part by monitoring monthly visitation, monitoring revenues, and enhancing programing offers for visitors and tours.  With the Museum’s Strategic Plan in 2013 as our guide, goals and objectives will be aligned, and an improved method for tracking both quantitative and qualitative data will be assessed.