2013 - 2014

SHSU Online

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Update to previous cycle's plan for continuous improvement

Goal 1:  The Pearson MyLabs Student Success Initiative was successfully initiated.  SHSU Online provides all undergraduate students gratuitous 24/7 access to top of the line academic resources, including videos, animations, practice quizzes, and many other study tools.  In the 2013-14 Academic Year, 9,042 students utilized the Pearson MyLabs deployed in Blackboard. 
Goal 2:  SHSU Online created and conducted three comprehensives surveys in Academic Year 2013-14.  The first was a survey of the satisfaction of online faculty with the support services of the SHSU Online Department.  This survey was developed, conducted and analyzed in partnership with Dr. John Newbold.  Data has been gathered and we are in the final stages of analysis.  Preliminary evaluation of the data reveals a strongly positive level of faculty satisfaction.  The second was a survey of users of the SHSU Online Support Desk.  A total of 229 users responded to the survey and 95.6 percent of the responses were positive, reflecting a high level of satisfaction with the services provided by the SHSU Online Support Desk.  The third was a survey of the customer satisfaction with the work of the Web Content team.  There were a total of 23 respondents.  Of all responses made, 84% were positive, reflecting a strong level of satisfaction with the services and support provided by the Web Content Team.
Goal 3:  The cooperative initiative among SHSU Online, the HISD and the K-12 organization was successfully initiated in Academic Year 2013-14.  More than 400 students were enrolled and their academic success rate exceeded all Texas standards except in one area.  More than 1,000 enrollments are anticipated for Academic Year 2014-15.
Goal 4:  In Academic Year 2013-14, the Correspondence Program realized an increase in enrollments; from 387 enrollments in the previous year to 393 in the current year.  Final budget figures are not yet in, but it is anticipated that the Correspondence Program will at least break even.  The Continuing Education Program will achieve positive net revenue for Academic Year 2013-14.
Goal 5:  Google search engine ranking increased 62% in Academic Year 2013-14. 
Goal 6:  Organic Search Engine rankings on Google for queries involving SHSU Online Programs was increased by 27% during Academic Year 2013-14.
Goal 7:  82% of the college and department websites were migrated onto Web Content Management System and an additional 12% are in progress.  At customers' request, 6% were not completed.
Goal 8:  All college websites have been optimized once during Academic Year 2013-14.  Department websites are optimized for search engines as they are worked.
Goal 9:  Video support increaed by 13%, Graphics and Multimedia support increased by 61% and ITV support increased by 38% during Academic Year 2013-14.
Goal 10:  Achieved an 18% increase in enrollments over prior academic year.
Goal 11:  A total of six program were developed and established in Academic Year 2013-14:  Undergraduate:  Criminal Justice BA; Graduate:  Homeland Security MS, Communication Studies MA, Project Management MS, Victim Services Management MS and Instructional Technology EdD. 
Goal 12:  In Academic Year 2013-14, the SHSU Online Support Desk responded promptly to 15,197 telephone calls and emails from Faculty and Students.  100% of all calls and emails were answered within 24 hours of receipt.  In May 2014, SHSU implemented a live Chat feature and since that time has handled 266 Chat inquiries, responding to them within seconds of initial contact.
Goal 13:  In Academic Year 2013-14, the SHSU Online Course Development Team provided a total of 141 course reviews.  The goal was to provide a minimum of five course reviews per college and we have exceeded this goal, including for the added College of Health Science.

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Plan for continuous improvement

Online Programs and Communication

                Continue increasing Google search referrals for queries involving SHSU Online Programs.  Achieve listing on top 10 Google SERPs for existing programs by 08/2015.

                Continue leading and supporting Web Optimization Project Advisory Committee to engage campus in continuous improvement on the Web.

                Provide quality web design and content development services to SHSU Online, Academic Affairs and the entire University.  Complete landing pages for all SHSU programs by 08/2015.

                Provide quality multimedia and ITV support services for SHSU Online, Academic Affairs and the entire University.  Add additional ITV and classroom support services by 08/2015.

                Market and promote SHSU Online Programs by contribute to the increase of online enrollments for 2014-15 Academic Year.  Collaborate with SHSU Online team and colleges to achieve at least 10% growth in online enrollments by 08/2015.

                Foster positive public relations with SHSU Online faculty, student and staff constituencies.  Develop successful online student community.  Increase 2015 conference attendance by 10%.

           

Online Course Development

                Enable growth of online programs.  In the 2014-2015 Academic Year, the Course Development area will add new programs to be delivered via distance education.  Add at least one new undergraduate program will be launched by 08/15.  Add at least one new graduate program will be launched by 08/15.

Provide high quality Technical Support.  In the 2014-2015 Academic Year, the SHSU Online Support Desk will respond to 100% of support desk incidents within 24 hours.  In the 2014-2015 Academic Year, the Support Desk will launch a program evaluation initiative, issuing at least one round of surveys (100+) per semester, to track and measure client satisfaction.  In the 2014-2015 Academic year, the Support Desk will offer chat services for faculty, staff and students of Sam Houston State University in order to broaden the scope and availability of technology support.

                Provide high quality Training Support.  In the 2014-2015 Academic year, the Course Development area will develop and teach a new series of online certification courses focused on Effective Student Assessment.  In the 2014-2015 Academic year, the Course Development area will develop and teach a new online certification course focused on Student Engagement.  In the 2014-2015 Academic Year, the Course Development area will offer a minimum of 100 face-to-face training sessions in the main, and the Woodlands campus.  In the 2014-2015 Academic year, the Course Development area will develop a series of training sessions that will cover the changes coming in the December Blackboard upgrade to facilitate a smooth transition for distance and correspondence education faculty and students.  In the 2014-2015 Academic year, the Course Development area will augment the availability and variety of printable/downloadable training artifacts within the faculty training self-pace course, adding a minimum of 50 training artifacts.

Provide high quality Instructional Design support.  In the 2014-2015 Academic Year, the Course Development area will increase online course offerings via new course developments by 10%.  In the 2014-2015 Academic Year, the Course Development area will support pedagogically-sound instructional design methodologies for all online, hybrid, and web-assisted courses in all seven of the University’s Colleges.   In the 2014-2015 Academic Year, the Course Development area will continue to work collaboratively with internal DELTA Teams in support of external constituencies in the design and implementation of training portals, online professional development courses, and technology support.

Provide System & Data Support.  In the 2014-2015 Academic Year, the Course Development area will collect, query, and provide metrics around online attendance for the purposes of student loan verification, issuing a minimum of 100 individual Course Activity Reports.  In the 2014-2015 Academic Year, the Course Development area will upgrade the Blackboard production server to better meet the academic needs of online teaching and learning space at Sam Houston State University.

 

Continuing Education & Correspondence

                Take programmatic and fiscal action to ensure fiscal success of CE and Correspondence.  Achieve positive net revenue for CE and Correspondence by 08/14.  Take steps to implement leadership and management courses for oil and gas industry during 2014-15.  Continue to increase awareness of students about course offerings in Correspondence and begin to streamline process for effective registrations in both Continuing Education and Correspondence.

               

Video Production

                Increase video support of SHSU Online courses and the entire University by at least 10% during 2014-15.

 

Assessment

                Create and implement assessment of satisfaction with Video Production team products and services by 08/15.

                Create and implement assessment of student satisfaction with Continuing Education programs and services.

 

HISD/K-12 Initiative

Work cooperatively with HISD and K-12 organization to support at least 500 new enrollments in 2014-15.

 

 

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