OATdb Archive - Sam Houston State University

OATdb Archive

2013 - 2014

Museum

Goal

To Increase The Revenue Brought Into The Museum

To increase Museum revenue.

Objective

Increase Sales For The Wigwam Neosho

The Manager/Buyer will stock the Museum Store with souvenir-type merchandise that appeal to the demographic that shops our store most.

KPI

Daily Sales Totals From General Visitors And School Groups.

As the school groups, tours, and individuals come through the Museum Store, the numbers of sales and amount sold will be measured monthly to track the progress of this goal. Our goal is to average $1,500 per month.

Result

Sales Increased For The Wigwam Neosho

The numbers of sales and amount sold were measured monthly to track the progress of this goal for the Museum Store. Our goal to average $1,500 per month was surpassed, totaling more than $20,000 for the fiscal year.

Action

Set New Goal For Sales

The numbers of sales and amount sold will continue to be measured monthly to track the progress of this goal for the Museum Store. A new goal will be set for 2014-2015.

Objective

Increase Number Of Groups To Tour The Museum

The Museum will schedule more tour groups with our Education Department.

KPI

Increase Tour Groups

Our goal is to schedule 10% more tour groups with our Education Department than 2010-2011.

Result

Tour Groups Increased

Our goal to schedule 10% more tour groups with our Education Department than in 2010-2011 was surpassed becasue the museum scheduled 18% more tour groups than in 2010-2011.

Action

Set New Goal For Tour Groups

A new goal for tour group numbers will be set for 2014-2015.

Objective

Develop Museum Programs That Integrate The History And Values Of Sam Houston

Develop Museum programs that integrate the history and values of Sam Houston with the campus community, promoting the unique culture of the university.

KPI

Develop At Least One Program

Incorporate at least one additional museum program to promote the cooperation, culture, or values between the Museum and the University.

Result

Additional Museum Programs Developed

The Museum has incorporated and participated in at least two new programs involving the University and its shared history and culture including SHSU Founders Day and Bear Bend Cabin Crafts for SHSU Family Weekend.

Action

Continue Program Growth

The Museum will continue to develop new programing that aligns with the mission of the Museum and the University.

Update to previous cycle's plan for continuous improvement Much of the improvement from 2013-2014 has been put into place including surveys and evaluations to track qualitative and quantitative data for the museum. Goals and objectives were assessed and will be updated.

Plan for continuous improvement The Museum addresses our objectives in part by monitoring monthly visitation, monitoring revenues, and enhancing programing offers for visitors and tours. The Museum has updated its Strategic Plan in 2013 and will now align the Goals and Objectives of the Online Assessment Tracking Database with the newly updated Museum Strategic Plan.