Have A Positive Economic Impact Within The SBDC Six County Service Area
This economic impact will be measured annually using six specific objectives established within the SBDC annual federal contract.
Objective
Assist Future Entrepreneurs In Starting New Businesses
The SBDC will strive to work with all clients in assisting the development of new businesses throughout the service area.
KPI
Client Surveys And MIS System
This criterion is measured monthly and is available through the University of Houston MIS System. The Director weekly monitors the success of this objective by each consultant. Our goal for start-ups this fiscal year is 34.
Result
Small Business Start-Up Results
Our goal for this fiscal year is 34 and as of September 29, 2014, we have 35 which slightly exceeds the goal.
Action
Small Business Start-Up Results
Our goal for this fiscal year is 34.
Action
Bank Visits
The Center will continue extensive bank visits to ensure that potential clients with start up ability are referred by banks and are assisted by the Center.
Objective
Job Creation
The Small Business Development Center (SBDC) will work with established and start up businesses to create jobs.
KPI
Annual Client Surveys
The indicator for this objective is SBDC client - jobs documentation. This documentation is established by a series of surveys that are conducted annually of all SBDC clients within the service area. Our goal for this fiscal year is 227 Jobs. We are in the process of working with banks to increase loans to small businesses and extensive marketing to established businesses that may require technical assistance.
Result
Annual Client Surveys
The indicator for this objective is SBDC client - jobs documentation. our goal for the end of our fiscal year (9/30/2014) is 227. As of September 29, 2014, the total number of jobs created is 233 in which we have exceeded our goal of FY 2014.
Action
Client Follow-up
The SBDC will work with existing and start-up businesses to assist with job creation.
Action
Bank Visits Assists In Job Creation
The SBDC business advisors work with bankers to identify existing bank clients that need SBDC assistance. This assistance leads to the develpment of new jobs in both existing and start-up businesses. The University of Houston has a marketing liaison official to conduct continuous banking visits and he established ongoing communication and marketing with banks.
Objective
Assist Clients In Obtaining Capital
The SBDC will assist clients during this measureable period in obtaining capital from banks and other financial organizations.
KPI
Client Feed-Back Through Surveys
Capital formation is monitored weekly through the MIS tracking system and through annual surveys provided by SBDC clients. Our goal for this fiscal year is $8,266361.00 and we perceive this as highly inflated. We are eager to determine whether the ex-banker recently hired by the Houston SBA district office as a marketing/liaison official to conduct continuous banking visits and establish ongoing communication and marketing with banks will be able to assist us in meeting our goal.
Result
Capital Formation Results
Our goal is to assist clients in obtaining $8,229,700.00 for Fiscal Year 2014 (which ends 9/30/2014) in loans for capital injection. As of Setpember 29, 2014, we have achieved $4,675,200.00 due to the tough economic conditions.
Action
Extensive Bank Contact
The SBDC consultants will work with bankers to identify good clients that need capital and SBDC assistance. The Houston SBA district office has a marketing liaison official that conducts continuous banking visits and establishes communication and marketing with banks.
Objective
Obtain New Clients During The Fiscal Year
Identify clients within the seven-county service area that need SBDC assistance. The identification with these clients will be done by chambers of commerce, city and county organizations, and walk in clients requesting assistance.
KPI
New Client Measurement
New client tracking is conducted weekly through the MIS tracking system and the quality of service is measured continuously through client surveys. Our goal from the federal grant has been set for this year at 189.
Result
New Client Results
Our goal for new clients for FY 2014 is 189 clients and as of September 29, 2014, we have achieved 117 which falls below our stated objective due to economic challenges in our service area.
Action
SBDC Promotional Activities
The primary action for this goal is to market the services of the SBDC through selected media throughout the service area.
Action
New Client Products
The University of Houston Regional Office is reviewing several new product lines that can be offered to clients. These include products in management, accounting and marketing. It is estimated that several of these products will be introduced to the region in FY 2014. One such product recently introduced is "Growth Wheel" a tool for decision making in start ups and growth companies. It assists entrepreneuers and advisors to get focused, set agendas and take the next step.
Objective
Total Clients
To identify appropriate clients and spend a total of 5 or more hours of contact and preparation with that client.
KPI
Total Client Surveys And MIS System
This criterion is measured monthly and is available through the University of Houston MIS System. The Director monitors the success of this goal weekly by each consultant. The goal set for us this year by the federal grant through University of Houston is 158 which translates to approximately 52 per consultant. Sometimes, to meet goals, we have been forced to admit weaker clients who are not yet ready with the basic structure to be successful. With only three consultants, this goal seems more reasonable than in the past when we were able to hire graduate student consultants.
Result
Toal Clients Results
The goal set for hte Center of FY 2014 by the Federal Grant is 379 and as of September 29, 2014, we have ahcieved 434 which surpasses the goal. The SBDC will sustain an extensive effort to market our Center's services thorughout the service area. The University of Houston which supports our Regional SBDC Headquarters, has hired a marketing consulting team to create and update our marketing strategies to help increase our new client flow.
Action
Extensive SBDC Marketing
The SBDC will sustain its extensive effort to market SBDC services throughout the service area. The results of impact client activity is tracked and monitored during weekly staff meetings.
Objective
Impact Clients
This criterion is measured monthly and is available through the University of Houston MIS System. The director monitors the success of this goal weekly by each business advisor. The goal set for us this year by the federal grant is 158.
KPI
Impact Clients
This criterion is measured by the MIS tracking system and through annual surveys provided by SBDC to identify appropriate clients and spend a total of 5 or more hours of contact and preparation with that client.
Result
Impact Results
The goal for impact clients this year was 158 and as of September 29, 2014, we have achieved 107 at this point. In contacting each client and asking them to participate in our survey and having good relations with our clients will make it possible for our Center to meet this goal before the end of our calendar year. Impact clients are reported from January 1, 2014 to December 31, 2014. Thus achievement of this goal will not be measured and recorded until December 31, 2014.
Action
Impact Clients
Continue working with clients that have good possibility of success to reach the 5 hour contact and preparation goal.