OATdb Archive

2010 - 2011

Banking And Financial Institutions BBA

Goal
Strategically Train Students To Be Leaders In Banking And Financial Institutions
Banking BBA graduates will be competent communicators

Objective
PROFICIENT COMMUNICATORS
Banking BBA graduates will be competent communicators.

Indicator
ORAL PRESENTATIONS
Students will give an oral presentation during the Commercial Banking course.

Criterion
ORAL EVALUATIONS
At least 80% of the sampled students must meet expectations on the oral presentation rubrics.

Finding
ORAL PRESENTATION FINDINGS
 The students were given an end of course case study based on the course core objectives. They were required to provide a written report and also to make an oral presentation summarizing the case. The evaluation was performed by bankers familiar with the subject matter and the professor teaching the course. Each had a grading criteria that was completed and compiled. Eighty percent of the students who completed the oral and written report met the expectations on the grading rubric.

Action
ORAL ASSESSMENT IMPROVEMENTS
Based on the assessment data and the feedback from the independent oral presentation evaluators, the faculty made modifications for the Fall 2010 semester.  While these modifications were helpful, the course was again evaluated. Based on this evaluation the presentations will be even further geared towards actual financial products and the students’ knowledge of them.  Since students in this major will be working in the banking and financial markets, it is appropriate that the presentations reflect their knowledge in this specialized market.


Goal
TRAIN STUDENTS STRATEGICALLY TO BE LEADERS IN BANKING AND FINANCIAL INSTITUTIONS
Banking BBA graduates will be trained based on skills and knowledge needed to be successful in the banking and financial marketplace.


Objective
CRITICAL THINKERS
Banking BBA graduates will correctly apply financial models used in solving quantitative problems in banking.

Indicator
BANKING EMBEDDED QUESTIONS
Banking BBA graduates will have answered a series of qualitative and quantitative questions which are appropriate for the undergraduate student over the core areas of banking.  These banking questions have been developed by both the Chair of Banking and members of the finance faculty.  The knowledge that is tested is reviewed on a semester basis to ensure that core knowledge is tested.

Criterion
EMBEDDED QUESTION SCORES
The class average on individual embedded exam questions will be 70% correct.  The embedded questions were selected based on the core objectives of the course.  The core objectives of the banking courses were determined by the Chair of Banking and the finance faculty teaching the related banking courses.

Finding
BANKING EMBEDDED QUESTION RESULTS
Students took an exam comprised on core qualitative and quantitative concepts related to the Banking course. The students achieved scores above the desired 70% average for the course.

Action
EMBEDDED QUESTION/CRITICAL THINKING IMPROVEMENTS
Based on the assessment data from 2009 - 2010 and this year's data, the curriculum will be modified slightly to focus on students' knowledge of financial products, their benefits to banking customers and how they impact bank profitability.  Since students who are Banking and Finance majors typically work in the banking area, it is crucial that the students graduate with a detailed knowledge of banking financial products.

Further, based on changes in banking regulations, the course curriculum has been modified to add emphasis to new requirements placed on the banking industry.



Update to previous cycle's plan for continuous improvement

Plan for continuous improvement The Commercial Banking assessment is based on student presentations to two independent bank executives and the finance faculty member.  The student is assigned a case that included major elements taught throughout the course.  The key objectives that are assessed; 1) to acquaint students with the roles that banks play in the financial services industry; 2) introduce students to banking theory and bank management; and 3) to introduce students to specific aspects of the financial services industry.  The students learning outcomes exceeded the expectations of the independent bank executives.  However, based on the performance of the students, the course curriculum will be modified to address pending legislation and its impact on the banking industry.