Maintain And Collect Current Contact Information Of Alumni And Friends Of SHSU
As part of the divisions efforts to secure private support for the university, our department will meet the valid contact information goal for Alumni and Friends set for us in the Presidents Preformance Indicator Report. This information will be maintained and updated daily to enhance alumni giving and involvement.
Indicator
Valid Addresses On Database
The number of valid addresses on Raiser's Edge will indicate how effectively we will be able to reach Alumni and Friends with mail communication. Valid addresses are difficult to maintain
Criterion
Total Valid Addresses
Raiser's Edge will have 101,000 valid addresses.
Finding
Valid Addresses
As of August 31, 2010 there are 105,235 total valid addresses on Raiser's Edge. This number meets the goal set in the Presidents Preformance Indicator Report.
Indicator
Valid Phone Numbers On Database
The number of valid phone numbers on Raiser's Edge will indicate how well we are able to contact Alumni through the Phonathon program in Development
Criterion
Total Valid Phone Numbers
Raiser's Edge will have 84,000 valid phone numbers.
Finding
Valid Phone Numbers
As of August 31, 2010 there are 87,612 total valid phone numbers on Raiser's Edge.
Indicator
Valid E-mail Addresses On Database
The number of valid e-mails on Raiser's Edge will indicate how well SHSU can contact Alumni with relevant events and information concerning SHSU.
Criterion
Total Valid E-mail Addresses
Raiser's Edge will have 42,000 total valid e-mail addresses.
Finding
Valid E-mail Addresses
As of August 31, 2010 there are 51,243 valid e-mail addresses on Raiser's Edge.
Action
Future Information Collection
Advancement Services plans to send out two additional e-mails per-year to alumni and friends requesting updated contact information. We have also made arrangments with other offices within our division to collect contact information at event which they host.
Goal
Cultivate Success Within The University
Cultivate Success within the University
Objective
Effectively And Efficiently Provide Accurate Donor Information To Departments Within SHSU
Meet the data request goal set for Advancemnet Services by the Presidents Preformance Indicator Report. The information that we collect and maintain will allow Colleges and Departments to effectively communicate with Alumni and Donors, thus better ensuring the success of their efforts. Colleges and Departments can request Alumni contact information to send newsletters and event mailings. The Alumni Association will request information regarding membership and mailing requests. Development will request Donor reports, Alumni contact information, and Business information necessary for Donor Solicitation.
Indicator
Data Requested
The number of Data Requests received by the Advancement Services department will indicate how well we are serving as a bridge between our Alumni and Friends, and the university.
Criterion
Data Requested
We will have 2,500 data requests (reports, lists, labels) from Development, Alumni, and various Colleges and Departments at Sam Houston State University.
Finding
Data Request
As of August 31, 2010 there have been 3,594 data requests.
Action
Future Data Request Actions
Adancement Services will seek out additional methods of informing the colleges and department of the university as to the availibilty of their data request services. This included attending staff council meeting and department meetings.
Objective
Maintain And Update Accurate Alumni Records
Advancement Services will meet the goal for updating and maintaining alumni records set for them by the Presidents Preformance Indicator Report. This entails updating and maintaining Alumni records including but not exclusive of donations, alumni membership, business information, education, solicitation responses, opt out information, appeals, attributes, and general contact information. Keeping this information as up-to-date as possible will help to ensure the continued success of initiatives both within the department and throughout the universivy community.
Indicator
Number Of Records Updated
Advancement Services will count the number of records we update on a monthly basis as an indicator of how well we are maintaining the Alumni Records on Raiser's Edge.
Criterion
Records Updated
We will update 375,000 records in Raiser's Edge in FY 2010.
Finding
Records Updated
As of August 31, 2010 there have been 996,131 records updated in Raiser's Edge. This number meets the goal set in the Presidents Preformance Indicator Report.
Action
Future Update Actions
In order to maintain its updated alumni record numbers, Advancement Services will request the continued funding of student worker positions which have been instrumental in the updating process. We are also planning to run the National Change of Address report every two months (instead of every four months as has been the case) in order to better capture needed updates.